Raise your IQ

Affinity IQ™ can be used to improve your brand health. By identifying brand lovers and the factors driving affinity we can raise your Intimacy Quotient™. Determine what drives brand lovers and you have the ability to directly influence your customers’ behaviour. We can help create lovers for your brand, rekindle an old flame or put a shaky relationship back on solid ground.

Our model is currently being used to:

• Identify brand lovers 
• Recognise brand loyalty drivers
• Solve key strategic problems
• Identify opportunities for both your brand and your customers
• Quantify your corporate reputation
• Provide non-linear driver analysis
• Customer satisfaction analysis
• Evaluate staff satisfaction
• Determine role satisfaction
• Establish shareholder satisfaction
• Optimise messaging and media channels

… more: who’s using Affinity IQ